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Title What Leaders Really Do
Name ES GROUP ±âȹÆÀ Á¶È¸¼ö 3287 Date 2008-02-14
By John P. Kotter (John P. Kotter was a professor of organizational behaviour at Harvard Business School)


¸®´õ½ÊÀº (Leadership) °ü¸®´É·Â°ú (Management) ´Ù¸£Áö¸¸, ÀϹÝÀûÀ¸·Î »ç¶÷µéÀÌ »ý°¢ÇÏ´Â ÀÌÀ¯¿Í´Â ´Ù¸£´Ù. ¸®´õ½ÊÀº ½ÅºñÇϰųª ºÒ°¡»çÀÇÇÑ °ÍÀÌ ¾Æ´Ï´Ù. ¶ÇÇÑ ¡®Ä«¸®½º¸¶¡¯³ª Ưº°ÇÑ ¼º°ÝÀ̳ª Ư¼º°ú °ü·ÃÀÌ ¾ø´Ù. ÀÌ°ÍÀº ¼±Åà ¹ÞÀº ¼Ò¼öÀÇ ¼ÒÀ¯¹°µµ ¾Æ´Ï´Ù. ±×·¸´Ù°í Çؼ­, ¸®´õ½ÊÀÌ °ü¸®´É·Âº¸´Ù ¿ì¼öÇϰųª ȤÀº ´ëüÇÒ ¼ö ÀÖ´Ù´Â Àǹ̴ ¾Æ´Ï´Ù.

¿ÀÈ÷·Á, ¸®´õ½Ê°ú °ü¸®´É·ÂÀº ±¸ºÐµÇ¸é¼­µµ, ¼­·Î º¸¿ÏÀûÀÎ ½ÇÇà system ÀÌ´Ù. °¢°¢Àº °íÀ¯ÀÇ ±â´É°ú µ¶Æ¯ÇÑ È°µ¿ ¿µ¿ªÀ» °®°í ÀÖ´Ù. µÑ ´Ù Á¡Á¡ º¹ÀâÇÏ°í º¯È­ÇØ °¡´Â °æ¿µ ȯ°æ¿¡¼­ÀÇ ¼º°øÀ» À§ÇÑ Çʼö ¿ä¼ÒÀÌ´Ù.

¿À´Ã³¯ ´ëºÎºÐÀÇ ¹Ì±¹ ±â¾÷µéÀº °ü¸®·ÂÀÌ Áö³ªÄ¡°Ô °­Çϰųª ȤÀº ºÎÁ·ÇÏ´Ù. ±â¾÷µéÀº ÀÓÁ÷¿øµéÀÇ ¸®´õ½Ê ¹ßÈÖ¸¦ À§ÇÑ ¿ª·®À» °³¹ßÇÒ ÇÊ¿ä°¡ ÀÖ´Ù. ¼º°øÇÑ È¸»ç´Â °¡¸¸È÷ ¾É¾Æ¼­ ¸®´õ¸¦ ±â´Ù¸®Áö ¾Ê´Â´Ù. ±×µéÀº Àû±ØÀûÀ¸·Î ÀáÀçÀû ¸®´õ½Ê ¿ª·®À» º¸À¯ÇÑ ÀÎÀ縦 ã¾Æ¼­, ±× ÀáÀç·ÂÀ» °³¹ßÇϱâ À§ÇØ ¼³°èµÈ °æ·Â °³¹ß °èȹ¿¡ Âü¿© ½ÃŲ´Ù. ½ÇÁ¦·Î ¿À´Ã³¯, ½ÅÁßÇÑ Ã¤¿ë ¹×, Á÷¿ø¿¡ ´ëÇÑ ±³À°°ú °Ý·Á¿Í °°Àº ¹æ¹ýÀ» ÅëÇØ, »ó´ç¼öÀÇ »ç¶÷µéÀÌ ±â¾÷ Á¶Á÷¿¡¼­ Áß¿äÇÑ ¸®´õ ¿ªÇÒÀ» ÇÏ°í ÀÖ´Ù.

±×·¯³ª ¸®´õ½± ´É·Â Çâ»óÀ» À§ÇØ ³ë·ÂÇÏ´Â ÇÑÆí, ±â¾÷Àº °­·ÂÇÑ ¸®´õ½ÊÀº º¸À¯ÇÏ°í ÀÖÀ¸³ª, °ü¸®´É·ÂÀÌ ¾àÇÑ °æ¿ì´Â ´õ ³ª»Ü ¼ö ÀÖ´Ù´Â °ÍÀ» ¸í½ÉÇØ¾ß ÇÑ´Ù. ±â¾÷Àº °­·ÂÇÑ ¸®´õ½Ê°ú °­·ÂÇÑ °ü¸® ´É·ÂÀ» ¼­·Î Àß È¥ÇÕÇÏ¿©, ¼­·Î ±ÕÇüÀ» ÀÌ·ç°Ô »ç¿ëÇÏ¿©¾ß ÇÑ´Ù.

¹°·Ð ¸ðµç »ç¶÷ÀÌ ¸®´õ½Ê°ú °ü¸® ´É·Â ¸ðµÎ¸¦ °®À»¼ö ÀÖ´Â °ÍÀº ¾Æ´Ï´Ù. ¾î¶² »ç¶÷Àº ¶Ù¾î³­ °ü¸®ÀÚ°¡ µÉ ¼ö ÀÖ´Â ¿ª·®À» °®°í ÀÖÁö¸¸ °­ÇÑ ¸®´õ½ÊÀ» °®°í ÀÖÁö´Â ¸øÇÏ´Ù. ¶Ç ¾î¶² »ç¶÷µéÀº °­ÇÑ ¸®´õ½Ê ÀáÀç·ÂÀ» °®°í ÀÖ±â´Â ÇÏÁö¸¸, ¿©·¯ ¸é¿¡¼­ °­ÇÑ °ü¸®ÀÚ°¡ µÇ´Â µ¥¿¡ ¾î·Á¿òÀ» °®°í Àֱ⵵ ÇÏ´Ù. Çö¸íÇÑ È¸»ç´Â ÀÌ µÎ Á¾·ùÀÇ »ç¶÷µéÀÌ ÇÔ²² ÆÀÀ» ÀÌ·ç¸ç ÀÏÀ» ÇÏ°Ô ÇÏ´Â °ÍÀ» ¸Å¿ì Áß¿äÇÏ°Ô ¿©±ä´Ù.

±×·¯³ª ÀÌ·± ±â¾÷µéÀº °æ¿µÀÚ¸¦ ä¿ëÇϰųª À°¼ºÇÒ ¶§, ÇÑ °æ¿µÀÎÀÌ °ü¸®ÇÏ¸ç ¸®´õ ÇÏ´Â ÀÏÀ» µ¿½Ã¿¡ Àß ÇÒ ¼ö ¾ø´Ù´Â ¸»À» ¹«½ÃÇÑ´Ù. ±×µéÀº leader-manager¸¦ À°¼ºÇÏ·Á°í ÇÑ´Ù. ±â¾÷µéÀÌ °ü¸®·Â°ú ¸®´õ½ÊÀÇ ±âº»ÀûÀÎ Â÷À̸¦ ÀÌÇØÇÏ°Ô µÇ¸é, ±â¾÷Àº °æ¿µÁøµéÀÌ µÎ °¡Áö ´É·ÂÀ» ´Ù º¸À¯ÇÒ ¼ö ÀÖ°Ô ¾ç¼ºÇÒ ¼ö ÀÖ°Ô µÈ´Ù.

°ü¸®·ÂÀº º¹À⼺À» ´ëóÇÏ´Â ´É·ÂÀÌ´Ù. 20¼¼±â¿¡ µé¾î¼­ °Å´ë ±â¾÷ÀÇ ÃâÇö°ú ÇÔ²², °ü¸®·ÂÀÇ ½ÇÇà°ú ÀýÂ÷´Â °¡Àå Å©°Ô ¹ßÀüÇÑ °Í ÁßÀÇ Çϳª ÀÌ´Ù. ÁÁÀº °ü¸® ´É·ÂÀÌ ¾ø´Ù¸é, º¹ÀâÇÏ°í °Å´ëÇÑ ±â¾÷µéÀº ±×µéÀÇ ½Çü¸¦ À§ÇùÇÒ È¥¶õ¿¡ ºüÁ®µé ¼ö ÀÖ´Ù. ÈǸ¢ÇÑ °ü¸® ´É·ÂÀº Ç°ÁúÀ̳ª, Á¦Ç° ¼öÀͼº°ú °°Àº Key dimension ¿¡ ÀÏ°ü¼º°ú Áú¼­¸¦ °¡Á®¿Ã ¼ö ÀÖ´Ù.

¸®´õ½ÊÀº ¹Ý´ë·Î º¯È­¿¡ ´ëóÇÏ´Â ´É·ÂÀÌ´Ù. ÃÖ±Ù ¸®´õ½±ÀÌ Áß¿äÇÑ À̽´·Î ¶°¿À¸£°Ô µÈ ÀÌÀ¯ Áß¿¡ Çϳª°¡ ±â¾÷ ȯ°æÀÇ °æÀïÀÌ ´õ¿í ´õ Ä¡¿­ÇØ Áö°í, º¯È­°¡ ¸¹¾ÆÁ³±â ¶§¹®ÀÌ´Ù. ±â¼ú·ÂÀÇ ºü¸¥ º¯È­, ¾öû³­ ±¹Á¦ÀûÀÎ °æÀï, ½ÃÀåÀÇ ±ÔÁ¦ ¿ÏÈ­, ÀÚº» Áý¾àÀû »ê¾÷¿¡ ´ëÇÑ °úÀ× ÅõÀÚ, ºÒ¾ÈÁ¤ÀûÀÎ ¼®À¯ Ä«¸£ÅÚ°ú, ½Å¿ëµµ°¡ ³·Àº ä±Ç¿¡ ÀÇÇÑ ½ÃÀå ±³¶õ, ³ëµ¿ Àα¸ÀÇ º¯È­¿Í °°Àº ¸¹Àº ¿ä¼ÒµéÀÌ ±¹Á¦ »óȲ º¯È­¿¡ ±â¿©ÇÏ¿´´Ù. ¾îÁ¦±îÁö ÇØ¿Ô´ø ¹æ½Ä, ȤÀº ¾îÁ¦ º¸´Ù 5%°¡ ³ª¾ÆÁø ¹æ½ÄÀº, ´õ ÀÌ»ó ¼º°øÀÇ ¹æÁ¤½ÄÀÌ ¾Æ´Ï°Ô µÇ¾ú´Ù. ÀÌ·± »õ·Î¿î ȯ°æ ¼Ó¿¡¼­ È¿°úÀûÀ¸·Î »ýÁ¸ÇÏ°í °æÀïÀ» À§ÇØ Å« º¯È­°¡ ´õ¿í ´õ ¿ä±¸µÇ¾ú´Ù. ´õ Å« º¯È­´Â Ç×»ó ´õ °­ÇÑ ¸®´õ½ÊÀ» ÇÊ¿ä·Î ÇÑ´Ù.

(Source: Harvard Business Review, January, 2008, "One time permission to reproduce granted by Harvard Business School Publishing." Permission Date February 15, 2008.
¹ø¿ª ES GROUP)


Leadership is different from management, but not for the reasons most people think. Leadership isn¡¯t mystical and mysterious. It has nothing to do with having ¡°charisma¡± or other exotic personality traits. It is not the province of a chosen few. Nor is leadership necessarily better than management or a replacement for it. Rather, leadership and management are two distinctive and complementary systems of action. Each has its own function and characteristic activities. Both are necessary for success in an increasingly complex and volatile business environment.

Most U.S. corporations today are overmanaged and underled. They need to develop their capacity to exercise leadership. Successful corporations don¡¯t wait for leaders to come along. They actively seek out people with leadership potential and expose them to career experiences designed to develop that potential. Indeed, with careful selection, nurturing, and encouragement, dozens of people can play important leadership roles in a business organization.

But while improving their ability to lead, companies should remember that strong leadership with weak management
is no better, and is sometimes actually worse, than the reverse. The real challenge is to combine strong leadership and strong management and use each to balance the other.

Of course, not everyone can be good at both leading and managing. Some people have the capacity to become excellent managers but not strong leaders. Others have great leadership potential but, for a variety of reasons, have great difficulty becoming strong managers. Smart companies value both kinds of people and work hard to make them a part of the team.

But when it comes to preparing people for executive jobs, such companies rightly ignore the recent literature that says people cannot manage and lead. They try to develop leader-managers. Once companies understand the fundamental difference between leadership and management, they can begin to groom their top people to provide both.

The Difference Between Management and Leadership
Management is about coping with complexity. Its practices and procedures are largely a response to one of the most significant developments of the twentieth century: the emergence of large organizations. Without good management, complex enterprises tend to become chaotic in ways that threaten their very existence. Good management brings a degree of order and consistency to key dimensions like the quality and profitability of products.

Leadership, by contrast, is about coping with change. Part of the reason it has become so important in recent years is that the business world has become more competitive and more volatile. Faster technological change, greater international competition, the deregulation of markets, overcapacity in capital intensive industries, an unstable oil cartel, raiders with junk bonds, and the changing demographics of the workforce are among the many factors that have contributed to this shift. The net result is that doing what was done yesterday, or doing it 5% better, is no longer a formula for success. Major changes are more and more necessary to survive and compete effectively in this new environment. More change always demands more leadership.

More: Please refer to the attached article


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