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Title Five Conditions of Good Strategy (±â¾÷ Àü·«ÀÇ 5°¡Áö Á¶°Ç)
Name Michael Porter Á¶È¸¼ö 1563 Date 2006-09-22
Five Conditions of a Good Strategy

 1) Unique Value Proposition
 - Who to serve/what need?
 - At what price?
 2) Tailored value chain(value network)
 - How to configure to uniquely deliver the unique value proposition
 3) Make trade-off
 - What NOT to do
 4) Fit between value chain parts
 - Synergy
 5) Continuity
 - Need time to be good at something
 - And for market and customers to understand the unique value proposition
 - Overemphasis on change!



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